Podcasts are growing in popularity more and more every day, with over 100 million active listeners worldwide. In this day and age, it’s easy to become a podcast host as you can practically start one overnight with the tools and resources you have at hand. However, as is the case with any creative endeavour, it can be confusing to know where to start and how to successfully launch your podcast.
Here are some things you need to consider before starting a podcast
Selecting Your Niche
The first thing you should consider before starting a podcast is selecting your niche. You should choose a niche that works with your interests and ideas to have a cohesive flow to your show. The best way to find your niche is to think about topics that people are interested in that are ones that also align with your interests and areas of expertise. However, if you don’t have a speciality that you can delve into, a lot of podcasts are just created for entertainment so that’s okay too!
Choosing Format and Hosting Style
Any podcast has a format and a hosting style. You might choose to have a format that is educational, conversational, storytelling, or rely on interviewing people. When it comes to hosting style, you might choose to host on your own but that means you will need to carry the full responsibility of the podcast, which may be difficult to do if you have a full-time job alongside it. In this case, you would just be telling stories on your own or teaching people about your topic of choice. Other people who host podcasts sometimes decide to host along with friends so that they can split the costs and also add a variety of topics and voices to their show.
Deciding on a Podcast Hosting Website
Before starting a podcast, you need to also decide which website will host it. There are many options out there. Simon from ecosecretariat.org, who is an expert at money-making online, recommends considering several factors when deciding which podcast hosting site to go for. These factors include the platform’s user-friendliness, the monthly upload volume of podcasts available, storage space, reliability, marketing & monetization features, tech support, and sign-up price. When choosing a host, you should also identify why you want to start a podcast, whether it’s just for fun or making money, and if you intend to grow it over time or not.
Purchasing Affordable Equipment
Once you’ve decided on the idea, format, hosting style, and which website you will launch your podcast on, you should also consider the equipment you will need to start creating. You can find affordable bundles online which are made for people who are intending to launch a podcast or you can buy each item separately. The most important item is obviously a good quality microphone as you can’t start your show without it. You will also need an audio mixer to improve the quality of sound and some headphones to spare yourself from echoes and feedback loops coming up on your recording. When you start to get more successful, you can also invest in more mics for guest speakers and a mic stand to place your microphone on.
Editing Your Podcast
Another thing to consider is the fact that you will need to edit your podcast. It’s a must in order to have your content sound professional and also to take out anything you want to remove like fillers or swear words before you post. Editing can also let you add a little personal flair like side effects and jingles. You should make sure when editing that the sound levels remain constant so as not to bother the listener. If you are unable to edit your own podcast, you could also consider looking for an editor or hand edits out to a freelancer to do them on your behalf.
Promoting Your Podcast
Finally, you need to think about how you will promote your podcast so that people can start listening to your show. This may be arguably the most difficult part of starting a podcast. After you’ve spread the word to your friends and family, you’ll need to also go beyond that to promote your podcast. Launching social media accounts for your podcast and posting from them on relevant groups and forums can help get the word out about your show. You can also create a website where you upload all episodes of your podcast and offer more information about yourself, any guests that will be guest-starring, and about the show in general.
Once you have the idea, the right equipment, and the interesting guests, hosting a successful podcast will be pretty easy. In order to increase your popularity and have more people tune in to your stream, you’ll need to have a few more tricks up your sleeve. Zooming in on your niche, choosing the right podcast host to stream your show on, and purchasing the right equipment to produce high-quality audio material should help you kickstart your podcasting career.