Cat B35 Feature Phone Announced – IFA 2018

We’ve seen a fair few nostalgic looks back over the last few years, particularly looking at phones from Nokia, with the 3310 and the 8110 4G variants. At IFA 2018 however the Cat B35 was announced for those that want a practical 4G device, but don’t want to be worried about their fragile glass-backed smartphone biting the dust in the harshest of environments.

Cat B35

The Cat B35 is not a smartphone in the modern sense. It’s classified as a feature phone due to the included KaiOS 2.5. This isn’t running iOS or Android as most users of devices would be familiar with. Then again this isn’t for normal, everyday, use cases. The Cat B35 was built to be used in difficult and harsh environments like building sites or warehouses where bumps, and scrapes are the norm, and where traditional 2018 mobile devices would crack and crumble.

However, this does not mean that 2018 flagship smartphone features are missing entirely from the Cat B35. The inclusion of 4G LTE support means that those wanting to dabble in VoLTE and VoWiFi technologies can still indulge here.

Additionally, the inclusion of 4G helps to deliver some staple applications to the handset, namely YouTube and Google Maps, with Google Assistant baked in for good measure. More apps can be installed via the KaiStore, on to the relatively small 4GB internal memory, but with a large 2300 mAh battery this thing will no doubt run and run.

“Despite feature phone shipments in the wider market continuing to decline steadily in 2018*, the global opportunity is still significant, especially in the rugged sector with companies and individuals looking to avoid high repair costs and usability problems. With its added 4G features, the Cat B35 brings access to connected services to a new audience; an attractive proposition to our customers and operator partners alike.” – Peter Stephens, CEO of Bullitt Group (who manufacture the Cat B35)

Specifications – Cat B35

  • Big 2300mAh battery
  • IP68 – dust proof, waterproof up to 1.2m for 35 minutes
  • Drop proof to 1.8m (6ft) on to concrete
  • MIL SPEC 810G
  • Vibration, sand, salt, mist and pressure resistant
  • KaiOS 2.5
    • Pre-installed apps: the Google Assistant (activated through a long press of the centre/”OK” key), Google Maps ™, Google Search™, YouTube ™
    • From the KaiStore: Facebook, Twitter and others
    • Anti-theft remote lock and erase feature
  • LTE (4G) with support for VoWiFi and VoLTE (network dependent)
  • Nano SIM, dual and single SIM variants
  • Wi-Fi and Wi-Fi hotspot
  • Bluetooth ® 4.1
  • Micro USB 2.0
  • aGPS, GPS, Glonass
  • Headphone Jack
  • Qualcomm 8905 Dual-Core 1.3 GHz Chipset
  • 2.4” QVGA Colour Display
  • 2MP camera
  • 4GB ROM, 512 MB RAM (Expandable via microSD)
  • FM radio

For those interested in getting in on a next level feature phone, will be selling the device for €109 by the end of September.

Let us know in the comments whether you still see a place for feature phones, other than for use cases such as this.

About Craig Bradshaw

Tech enthusiast and Editor-in-Chief of MobileTechTalk


  1. there is absolutely a market for this, not even a ‘rugged’ phone – if they would just reissue a 4G version of my old SLVR, i’d be more than happy – I hate the flip phone form factor, or i’d have bougth a RAZR back in the day. Needs to be a candy bar, with buttons (no touch interface) and the ability to turn off all the spyware. Simple requirements but i’m sure i’m not alone out there….

    • You’re not wrong. There are many people that, either a secondary phone or otherwise, still want a more simplistic device for specific jobs. Nostalgia played a huge part, but this was why the 3310 4G version did so well. The price helped too 🙂

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.